Top 5 Interesting Benefits Of Having A Website

Today all businesses need a website. Whether you are a small business owner, a start-up founder, or a large corporation, a website plays an important role in selling your products or services, getting new clients, promoting your brands, etc. In this blog, we will learn the 5 top benefits of having a website and how it can boost your business.

1. Increased Visibility

Most people get information about a product or a service from the Internet. Before purchasing a product or service, they gather information about them online. If your business doesn’t have a website, you are missing a lot of potential buyers. A website can boost your business by increasing your business and product visibility. It will also be helpful to potential customers when they search for relevant keywords.

Seo can help you in increasing visibility. SEO stands for Search Engine Optimization. You can do on-page SEO, off-page SEO, and technical SEO to improve the ranking of your website. A better rank increases the probability of more customers. SEO involves using relevant keywords, writing high content, using captions for images, writing engaging titles for blogs, and optimizing your website according to the screen.

The main benefit of having a website is your brand or product can attract customers from different parts of the world. Suppose you own a traditional shoe shop in the small village of Jodhpur. Having a website can help you by being independent. You can sell your shoes anywhere in the world. You can receive payment from different countries.

2. Customer Engagement

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3. Credibility and Trust

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4. Cost-Effective Marketing

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5. Accessibility and Convenience

One of the best perks of having a website is you don’t have to worry about time. In an offline store, you must open your store in the morning, and close it at night. A website is accessible to your customers all the time. It means they can purchase your product or service at any time.

Many people don’t want to go to the physical store for many reasons. It may be because of their busy lifestyle, or they don’t want to go out on a hot sunny day. Having a website gives your customers convenience and flexibility.

Adding details like multiple photos of your products, testimonials page, faq, contact forms, how to use, etc. can help customers get the help they need without visiting your physical store.

Conclusion

We at Techpack Genius, help all businesses boost their businesses by creating a website at an affordable price. You can check our price list on the service page and select a plan that fits your needs. Whether you are planning to start a business, or looking to expand your business, we are always here to help you. 

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5 Common Mistakes to Avoid When Creating Your Tech Pack

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A techpack is an important document in the garment industry that contains all the important details of the garment. Whether you are a garment manufacturer, a fashion designer, or a garment company, a good techpack can simplify the manufacturing process. According to some freelancers who have never worked in the fashion industry, a techpack is all about garment photos and their technical sketches. A technical sketch is an important element of a techpack, but it’s not the whole techpack. In this blog, we will see how to avoid basic mistakes while creating your techpack: 

1. Incomplete measurements

The measurement sheet is the basic element of the techpack. If your techpack doesn’t have the complete measurement of your garment, then it will be difficult for the manufacturers, and you may end up with a flawed product. It is also important to add a tolerance level to the measurement sheet. It will ensure that all the garments match a quality standard. 

2. Incomplete technical sketch

Designers spend so much time on Adobe Illustrator or Adobe Photoshop for creating garment technical sketches, yet they forget to add the basic details. A production manager or line manager may not understand the minor details in the sketch form. It’s better to write the basic details with a technical sketch, which will help the manufacturer understand better. Suppose you are creating a tech pack for jeans. Rather than just showing the technical sketch, please label the sketch, for example. Bartack stitch on a belt loop, ½ inch stitch on top of the back pocket, metallic button, etc. Most of the time, production is happening in Asian countries like India, Bangladesh, and Vietnam. It will help the production team, even if the operators or supervisors don’t speak English.

3. Ignoring basic details

Basic details like the number of labels, label placement, basic thread sheet, etc. should be mentioned in the techpack. If not mentioned, the production team will have to contact the merchandising and quality teams, which will not only create confusion but also hamper production. Other basic details, such as color with ID, sample size, etc., should also be mentioned. 

4. Not adding the garment image or reference image

Apart from the technical sketches of your garment, add the original image of your garment. In case you don’t have the original image, add a reference image. A colorful image of your garment will give a basic understanding to your manufacturers. You must add a photograph of the front and back sides of your garment. You should also add a photograph of the inside. 

5. Not adding fabric swatches and trim cards

Adding fabric swatches and trim cards to your techpack will ensure that the manufacturers use the correct materials while making your garment. Not adding these two can confuse the manufacturers. In cases where the main fabric is not available in the factory, alternative fabrics should be mentioned in the swatch card (generally in the sample creation process). Similarly, in the trim card, if one material is not available in the industry, an alternative option should be mentioned.